SMART POWER
"Smart Power is the combination of Soft Power and Hard Power.
Some things are done because is what it is, others because can be done in a different way better for everyone.
My name is Maria Luiza Knoblauch am a visionary strategist and expert negotiator with a selected ecosystem of worldwide suppliers in the defense and aerospace industry. As CEO of Torus Legacy Holding, I advises world leaders on long-term planning and global soft power dynamics.
With over two decades of experience in business intelligence, smart power strategies (combination of soft and hard power) and positive social impact, I combines strategies to facilitate high-stakes negotiations. My expertise in R&D, innovation, and sustainable ecosystems positions me at the forefront of technology advancements.
As the world's first Vision Coach, my unique perspective on cultural understanding and shared values is reshaping international cooperation in defense and aerospace. My data-driven approach and mastery of smart power strategies make me an indispensable asset for leaders navigating the complex global landscape of security and innovation." Maria Luiza Knoblauch - CEO Torus Legacy Holding
HARD POWER
Hard power refers to coercive tactics, including the threat or use of armed forces, economic pressure, sanctions, assassination, and subterfuge. It is the use of military and economic means to influence the behavior or interests of other political bodies. Unlike soft power, which relies on cultural or economic influence, hard power is more immediate and aggressive.
SOFT POWER
Soft power is the ability to influence others through attraction and persuasion rather than coercion or force. It involves shaping the preferences of others through cultural, ideological, or diplomatic appeal. This concept is crucial in international relations, as it allows countries to achieve their goals by co-opting rather than coercing. Examples of soft power include cultural exchanges, diplomacy, and the promotion of values that resonate with other nations.
